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09 February 2010
Local Florists vs Online Florists
Kudos to Bob Sullivan of MSNBC for his well written article about online flower companies' low-ball flower prices loaded with hidden fees: Online Flower Prices Still Grow and Grow . "If you study hidden fees and price distortions for a living, Valentine's
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09 August 2009
Fear the Florist Will Ruin the Surprise?
Like thousands of florists, we request the phone numbers of recipients when flower orders are placed - just in case we need to contact them in the course of making the deliveries. Previous posts about the topic explain why we sometimes call the recipient
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09 August 2009
Shades of Surprise: When Rose Colors Aren't an Exact Match
If you are a bride combing through images on the web in search of the perfect flower color varieties to match your wedding, here's a quick lesson in rose color variation. Popular sites like SierraFlowerFinder.com display thousands of flower photos by
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03 May 2009
The Real Moms of OC and their Favorite Flowers
Planning the flower menu for our 25th Mother’s Day caused me reflect on the changes in taste of Moms in the OC over the last 2 1/2 decades. Popular flowers and floral design styles, like fashion, ebb and flow so keeping up on the trends is just as import
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15 April 2009
Memo to OC Businesses: Honor Your Admin Assistants
Next week marks the annual Administrative Professionals Week which honors office workers for their contributions to your companies' successes throughout the year. It's one of the largest workplace observances in the nation. No, it's not a 'Hallmark Holiday'
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18 March 2008
French Tulips!
The last couple weeks we've worked with the most spectacular French tulips I can ever remember. Though available year-round, Spring is truly French tulip season. With 24-30 inch tall, graceful stems and large blossoms, these elegant flowers are spectacular
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06 February 2008
Fun, Flirty and Sexy Valentine's Day Flowers
It's Sweetheart Season with the approach of Valentine's Day next week. While the classic flower gift of choice for the holiday is a dozen longstem red roses , there are many more fun, flirty and sexy ways to express your Valentine wishes. For just plain
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28 January 2008
Tom Brady's Flowers
Flowers and the Super Bowl run-up merged last week when the New England Patriots quarterback Tom Brady was spotted carrying a gorgeous white bouquet and wearing a boot on the way to girlfriend Gisele Bundchen's home. The Boston Herald's Renee Nadeau covered
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25 January 2008
Flowers for Guys in Trouble
The Netherland Flower Bulb Information Center has launched a new Web guide, SavedBytheBud.com , geared toward showing guys what they "need to know to use flowers to get, keep, impress or redeem themselves with women." The wittily written site offers advice
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13 December 2007
Google Products, Affiliates and Local Florists
Last month, Google swapped the 'Video' link for 'Products' and now 'Shopping' on their navigation bar and I've been curious how Google Product Search would handle the sale of fresh flower arrangements being hand-delivered by local florists. Unfortunately,
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12 November 2007
Real Holiday Flower Tips for Linnea Johansson
Another holiday approaches with yet another top ten list about party planning from 'top experts'. This past Sunday, USA Weekend's list managed to insult 100,000 professional florists with: "Flower arrangements can be a total rip-off," (Linnea) Johansson
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10 September 2007
Dendrobium Orchids Arrangements
This month, FloristBlogs.com features one of my favorite flowers on our home page: dendrobium orchids. Graceful, long-lasting, exotic and available in fashionable colors, dendrobiums are one of our Anaheim flower shop 's most popular flowers. I previous
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27 August 2007
NBC's Today Show: Jean Chatzky on buying flowers
In a segment from last Thursday's NBC Today Show, Money Magazine's Jean Chatzky offered consumer tips and advice about getting the best value on a variety of products: "We've all heard the saying “You get what you pay for,” but it's not always so black
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24 July 2007
Tropical Flowers
One of the many things that's been on my 'to do' list was to get an excerpt of Phil 's video with the Hawaii Tropical Flower Council uploaded to YouTube. With the help of Steve Creel of Faithworks Media Productions, the 'how-to' about creating a contemporary
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23 April 2007
Orange County Florists
I created a custom Google Map of Orange County Florists that offer same-day delivery and feature a wealth of original floral designs on their websites. (Nothing wrong with using wire service photos but with all the 'cookie cutter' looks, the same old
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Avante Gardens - florals unique, Anaheim, CA - Orange County Florist Since 1984
Commentary about flowers and florists by Catherine Hillen-Rulloda, AAF, AIFD, PFCI.
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